Home » News » Microsoft’s shifting Xbox One strategy is a strength, says VP Phil Spencer
News

Microsoft’s shifting Xbox One strategy is a strength, says VP Phil Spencer

Speakng with Eurogamer today, Microsoft Studio Vice President Phil Spencer addressed recent criticism by Sony, saying that the shifting strategy of the Xbox One was a strength and not a sign of weakness.

At Gamescom, and after learning that Microsoft had removed the always-on requirement for the Kinect sensor, Andrew House, President of Sony Computer Entertainment said, “While others have shifted their message and changed their story, we were consistent in maintaining a message that is fair and in tune with consumer desires.”

https://youtu.be/i2mm3XZF9c0

House’s comments didn’t worry Spencer.

“Other people will do and say what they’re going to say. Fine. We’re running our program. That’s a strength of who we are,” he said. “We built a platform for gamers. Gamers invest their time and their money in the things they want to play, and they’re going to invest their time in telling us what they love about the platform, and they’re giving us feedback on areas where they have more critical feedback.”

“The two-way conversation we have with our customers is a strength. Certain people have tried to turn that into something that’s a bad thing about what we’re trying to do, and I just disagree,” he continued.

Though some Xbox One features have been scaled back, Spencer also confirmed with Eurogamer that Microsoft wants a digital ecosystem structure to remain “a core philosophy” for the console as it ages.



This article may contain affiliate links, meaning we could earn a small commission if you click-through and make a purchase. Stevivor is an independent outlet and our journalism is in no way influenced by any advertiser or commercial initiative.

About the author

Steve Wright

Steve's the owner of this very site and an active games journalist for the past ten years. He's a Canadian-Australian gay gaming geek, ice hockey player and fan. Husband to Matt and cat dad to Wally and Quinn.