Like our Kiwi cousins, Australians spent less on video games in every category but one, subscriptions. Overall, subscription revenues rose 28% ($273 million AUD), a stark contrast to declining accessories sales (down 26% at $170.7 million AUD) physical sales (down 21% at $928.8 million AUD), hardware sales (down 23% at $332.8 million AUD).
Overall, the Aussie industry value was assessed at $3.614 billion AUD, down from 2019’s valuation of $4 billion AUD.
“2018 saw an incredible amount of growth due to a few extraordinary conditions – so it’s no surprise 2019 saw a decline in sales,” said Ron Curry, CEO of IGEA. “Regardless, the power of games continues to engage and delight millions of Australian consumers in many different ways.”
It’s not all gloom and doom — the IGEA points out athat the Aussie video games market is 12% larger than in 2017, and it’s also likely 2020 will see a bump thanks to the COVID-19 coronavirus crisis alongside the debut of two new next-gen consoles in the Xbox Series X and PS5.
A full Australian infographic is below.
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