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Created fighters in EA Sports UFC can’t be shared due to potential intellectual property infringement

In an interview with MMA JunkieEA Sports UFC Creative Director Brian Hayes revealed that while players will be able to create their own unique fighters in the upcoming game there will be no ability to share them due to licensing, copyright and intellectual property concerns.

In EA’s previous MMA game — EA Sports MMA — players could create their own fighter and upload them for other players to download and use. Fighter Share was heavily used in EA Sports MMA, but players often created fighters not licensed for the game. A similar feature was included in Fight Night and players created non-licensed fighters such as Floyd Mayweather and Rocky Balboa.

Players also created the likes or Mario, Harry Potter, Snoop Dogg etc. Hayes says this creates problems as players can now upload footage to YouTube and create game clips. “When people can make YouTube clips and share them, there’s this whole grey area where if our game allows users to make a Rocky character that’s the intellectual property of somebody else, it causes a ton of problems.”

Hayes admitted that he and his team loved the feature, but couldn’t implement it this time around. A create a fighter feature is still included in the game, but sharing won’t be allowed.

While the game still doesn’t have a firm release date Hayes told MMA Junkie to expect a release in “late, late spring” (Australian Autumn). Hayes added, “We could say spring or we could say summer. We’ve just really been focused on driving for quality. We want this game to be great, so we don’t want to rush it.”



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