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Xbox box art is changing, leaning into Xbox Series X

Clean and sleek. We like 'em.

Xbox box art is changing, with titles including Halo Infinite and Forza Horizon 5 sporting a new look.

As first spotted by Xbox News, Microsoft’s new box art is going for clean, sleek lines and will ditch the large “Optimised for Xbox Series X” logo that’s currently gracing its titles.

Instead, that logo — alongside the one designating Xbox’s Smart Delivery system — will be far smaller and positioned on the top-right of the box. A large Xbox logo and branding has been removed from the top of the box, instead replaced by a smaller logo off to the top-left alongside a listing of console compatibility. While Xbox Series titles are of course compatible with both Xbox Series S and Xbox Series X, Microsoft will continue to simply list Xbox Series X representing both.

Retailers including the USA’s Best Buy are already using the new box art in listings.

What do you think of the new look?



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About the author

Steve Wright

Steve's the owner of this very site and an active games journalist for the past ten years. He's a Canadian-Australian gay gaming geek, ice hockey player and fan. Husband to Matt and cat dad to Wally and Quinn.

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