Made possible through a partnership between The Chiefs, You Know Media and Voodoo Ranger.
The Retake is a new podcast about the business of gaming, the result of a partnership between The Chiefs Esports, agency You Know Media (YKM) and Voodoo Ranger IPA.
The podcast’s premiere episode launches later tonight and promises “a mix of the business of gaming and entertainment.” It features hosts Ryan Cunningham (CEO, YKM), Nick Bobir (CEO, The Chiefs), Josh Harvey (CMO, The Chiefs) and Esports streamer Aiden Hiko.
“The Retake will be the industry experts’ weekly take on the gaming ecosystem, covering both global and local news, interviews with leading talent, players, commentators and more,” a press release reads, furthering that it “will help fans and audiences understand the why behind gaming news, from the perspective of Australia’s industry leaders.”
The show’s hosts will be fuelled by Voodoo Ranger IPA, a beer that first entered the Australian market in March 2021.
“We couldn’t be more excited to launch The Retake with our amazing sponsor Voodoo Ranger IPA,” said Ryan Cunningham. “Voodoo Ranger’s persona and brand profile is the perfect partner as it embodies the gaming industry’s style and has proven itself as a brand that gets gaming and its audience in other markets. Now they are here to help grow the Australian gaming arena.”
“We are incredibly excited that Voodoo Ranger IPA is now available in Australia,” added Alex Merry, the brand’s Australian community manager. “Partnering with ‘The Retake’ team is an amazing chance to introduce Voodoo Ranger to the beer lovers amongst the gaming community here in Australia and our first step to building authentic relationships and initiatives together in this space.”
You can check out The Retake on your favourite podcast platform of choice like Apple Podcasts or Spotify alongside YouTube, Twitter, Instagram and TikTok. A small sample of the show can be found below.
Note: Stevivor has a commercial agreement with You Know Media whereby the agency works to secure relevant advertising campaigns to appear on this website. No payment, nor further promotional consideration was provided in regards to this news piece.
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