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Nintendo, Mercedes Benz team up for Mario Kart 8 DLC, weird commercials

And here we thought Nintendo couldn’t top the weirdness that was Reggie-bot.

In a collaboration with Mercedes Benz, Japanese gamers will be treated to a (assumed) free in-game Mercedes DLC kart inside Mario Kart 8.

Moreover, the commercial promoting the game and its commercialised DLC is uniquely Japanese.

Prepare yourself for a live-action, beefcake Mario.

https://youtu.be/_AkgJZGspCM

There’s no word as yet as to whether or not western audiences will receive the Mercedes DLC.

Mario Kart 8 is a Wii U exclusive launching tomorrow, 31 May.



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Steve Wright

Steve's the owner of this very site and an active games journalist for close to fifteen years. He's a Canadian-Australian gay gaming geek, ice hockey player and fan. Husband to Matt and cat dad to Wally and Quinn.