Blizzard has recently detailed how our Overwatch Pink Mercy donations are being used in the fight against breast cancer.
Back in July, Overwatch players spent up and raised $12.7 million USD through sales of a special Pink Mercy skin. Today, Blizzard has confirmed that figure marked the largest donation to the Breast Cancer Research Foundation by a corporate parter in a single year. Here’s what that money is being used for, according to both parties:
- BCRF Precision Prevention Initiative: BCRF will fuel innovative prevention research to reduce the incidence of breast cancer, including creating new tools and tests for improved screenings and diagnostics. These programs will advance the understanding of inherited risk and pursue population-based genetic risk assessment to help those deemed at risk before the disease takes place.
- BCRF Translational Breast Cancer Research Consortium Award: The BCRF Translational Breast Cancer Research Consortium Award, funded by the Pink Mercy donations, will help launch five new clinical trials this year. These clinical trials are conducted within a consortium comprised of 19 medical institutions and nearly 200 investigators aimed at accelerating new treatments for patients with breast cancer.
- 25 Annual BCRF Research Grants: Your donations will fund 25 research grants, which will be distributed to studies in seven different research fields that focus on diagnosis and treatment. The Blizzard Entertainment funded research grants will be distributed to 29 researchers in eight total countries located in six different continents around the globe.
For more on the programs, you can head here.
Overwatch is currently available on Windows PC, Xbox One and PS4.
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