Home » News » Bandai Namco gets a new logo… and it looks familiar
News

Bandai Namco gets a new logo… and it looks familiar

If it looks like Twitch...

Bandai Namco has unveiled a new logo and mission statement (or “Purpose” using the company’s own terminology) and fans have been quick to notice it resembles that of a major livestreaming platform.

We’re talking about Twitch, people. See above.

Bandai Namco’s new purpose is “fun for all into the future”, according to a new statement.

“Bandai Namco exists to share dreams, fun, and inspiration with people around the world,” a statement continued. “Connecting people and societies in the enjoyment of uniquely entertaining products and services, we’re working to create a brighter future for everyone.”

While some think the colour scheme and even the rounded corners of the Bandai Namco speech bubble are very Twitch-like, the company says the new design pays homage to “Japan’s manga culture that has become so popular everywhere.”

What do you make of Bandai Namco’s new design?


This article may contain affiliate links, meaning we could earn a small commission if you click-through and make a purchase. Stevivor is an independent outlet and our journalism is in no way influenced by any advertiser or commercial initiative.

About the author

Steve Wright

Steve's the owner of this very site and an active games journalist nearing twenty (TWENTY!?!) years. He's a Canadian-Australian gay gaming geek, ice hockey player and fan. Husband to Matt and cat dad to Wally and Quinn.