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Assassin’s Creed: Unity sets its sights on microtransactions

At Gamescom this week, Ubisoft confirmed that Assassin’s Creed: Unity will have microtransactions.

Senior Producer Vincent Pontbriand confirmed the existence of microtransactions with OXM.

“Companion apps, monetisation, other business models, digital only… We have to be reactive to these things, but not necessarily fundamentally change what we’re trying to do,” Pontbriand said. “It depends. If we think it fits the gameplay, or the brand itself, the core values, we’re willing to take those risks. If not, then not. We’re not going to make any compromises.”

What do you think of Ubisoft’s decision to add microtransactions into a full-priced retail game?

Assassin’s Creed: Unity will be available from 28 October on Windows PC, PS4 and Xbox One.


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Steve Wright

Steve's the owner of this very site and an active games journalist nearing twenty (TWENTY!?!) years. He's a Canadian-Australian gay gaming geek, ice hockey player and fan. Husband to Matt and cat dad to Wally and Quinn.