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Xbox multi-platform strategy has been in place “for a decade”: Spencer

An Xbox multi-platform strategy has been in place “for… a decade,” Xbox head Phil Spencer today declared.

The announcement came as part of a new episode of the Xbox Podcast, which can be viewed below.

“Xbox is a platform for creators who want to reach the most players,” Spencer said.

“Our investments in xCloud, in franchises like Minecraft, and now Call of Duty, and other large franchises so that we learn how to build those.”

“This has been a strategy that we’ve been on for, I’d say, for a decade,” Spencer continued. “It’s not about one device. It’s not about games in service of a device, but rather the devices that people want to play on should be in service of making the games as big as popular as they possibly could be.”

The strategy revolves around the Xbox platform, added Xbox Game Studios’ Matt Booty.

“We are the platform — we build hardware. We’ve got a first-party games group, and then we’ve got a system that ties that together — that brings together your friends, your progression, your Achievements.”

In the same event, Spencer confirmed that four Xbox exclusives would make the jump to PS5 and/or Switch, but declined to name the titles specifically.


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Steve Wright

Steve's the owner and Editor-in-Chief of Stevivor.com, the country’s leading independent video games outlet. Steve arrived in Australia back in 2001 on what was meant to be a three-month working holiday before deciding to emigrate and, eventually, becoming a citizen.

Stevivor is a combination of ‘Steve’ and ‘Survivor’, which made more sense back in 2001 when Jeff Probst was up in Queensland. The site started as Steve’s travel blog before transitioning over into video games.

Aside from video games, Steve has interests in hockey and Star Trek, playing the former and helping to cover video games about the latter on TrekMovie.com. By day, Steve works as the communications manager of the peak body representing Victorians as they age.