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The Xbox 360 was almost named Xbox 3

Former Chief Xbox Officer Robbie Bach recently told IGN that the Xbox 360 was going to be called the Xbox 3 instead.

“Certainly Xbox 3 was actually on the list because, well, you’ve gotta catch up,” Bach said. “You don’t want to be Xbox 2 compared to PlayStation 3. We actually talked about that.”

The skip from the first Xbox to Xbox 3 didn’t feel unnatural, Bach said. After all, Microsoft has recently done that with the Windows OS, moving from 8 to 10.

“You don’t want to feel like you’re a generation behind, so why not skip?” Bach continued.

In the end, the console became the Xbox 360, using the circular imagery to cite a revolution in gaming.

Microsoft’s most recent console, the Xbox One, got its name as it was designed to be an all-in-one entertainment centre.


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Steve Wright

Steve's the owner and Editor-in-Chief of Stevivor.com, the country’s leading independent video games outlet. Steve arrived in Australia back in 2001 on what was meant to be a three-month working holiday before deciding to emigrate and, eventually, becoming a citizen.

Stevivor is a combination of ‘Steve’ and ‘Survivor’, which made more sense back in 2001 when Jeff Probst was up in Queensland. The site started as Steve’s travel blog before transitioning over into video games.

Aside from video games, Steve has interests in hockey and Star Trek, playing the former and helping to cover video games about the latter on TrekMovie.com. By day, Steve works as the communications manager of the peak body representing Victorians as they age.