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Melbourne’s Surprise Attack launches indie publishing house Surprise Attack Games

Melbourne’s Surprise Attack today launched Surprise Attack Games, a new games publishing label that will focus on delivering Australian independent games to the global market.

“Our vision for Surprise Attack Games is to build a new kind of publisher, inspired by the indie record labels I loved growing up in the 80s and 90s,” said Chris Wright, Managing Director at Surprise Attack. “Those labels weren’t some separate corporate entity that came in at the end to handle the commercial stuff, they were an integral part of their local creative communities and they helped lift up those communities as a result. That’s our goal, too; ultimate success for us is to be part of tomorrow’s superstars of game development reaching their potential.”

Surprise Attack Games will handle distribution and marketing of titles under its label, and will also help its developers secure development funding and creative resources.

The new publisher already has three titles under its banner, and each game will be featured at PAX AUS this weekend. The games include Particulars, from Sydney’s See Through Studios; Burden, from Melbourne’s Pixel Pickel Games; and finally, Wolfdozer, from Melbourne’s Anomalous Interactive.

Surprise Attack Games describes Particulars as “a unique combination of arcade action and puzzle gameplay, set in the mysterious world of subatomic particles. You take control of a single quark as you navigate the fundamental forces of physics. Other particles push and pull at you, leaving you on the brink of losing control and being dragged towards annihilation.”

Wolfdozer is described as “a retelling of the Three Little Pigs fairy tale in the form of a pixel-art survival destruction game reminiscent of the original Grand Theft Auto games.”

A tower defence game “with a living, moving battlefield,” Burden charges you to protect “your colossus—a giant beast of burden—and your special cargo as you journey across a variety of epic landscapes on your mission to please the gods and stop the devastation in the lands of Burden.”

In addition to the Surprise Attack booth showing off these three new titles at PAX AUS, Surprise Attack’s Chris Wright will join See Through Studios’ Paul Sztajer for a panel discussion about innovation in games at 2.30 pm on Friday 19 July.


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About the author

Steve Wright

Steve's the owner and Editor-in-Chief of Stevivor.com, the country’s leading independent video games outlet. Steve arrived in Australia back in 2001 on what was meant to be a three-month working holiday before deciding to emigrate and, eventually, becoming a citizen.

Stevivor is a combination of ‘Steve’ and ‘Survivor’, which made more sense back in 2001 when Jeff Probst was up in Queensland. The site started as Steve’s travel blog before transitioning over into video games.

Aside from video games, Steve has interests in hockey and Star Trek, playing the former and helping to cover video games about the latter on TrekMovie.com. By day, Steve works as the communications manager of the peak body representing Victorians as they age.