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The Diversion

Who cares about a fridge, there’s now an Xbox Series X bagged milk jug

Xbox Canada coming with the goods.

Move over Xbox Series X fridge and Xbox Series S toaster, ’cause there’s a new must-have appliance in the kitchen: the Xbox Series X bagged milk jug.

What’s bagged milk, you ask? Well, you’re obviously not Canadian. And also, you’re not great at deductive thinking. Bagged milk is just that: milk in a bag. I grew up with bagged milk and have quite the fondness for it. Grab a bag of milk, throw it into a jug, snip the corner of the bag, and bam! Tasty milk.

Xbox Canada is tapping into that nostalgia with the Xbox Series X bagged milk jug. It does exactly what I’ve described above.

 

 
 
 
 
 
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A post shared by Xbox Canada (@xboxcanada)

Granted, I only ever had bagged milk at my Grandma and Grandpa’s house — it was regular ol’ cartons back at home — but bagged milk makes a lot of sense when you think about it. It lasts as long as the stuff in the carton, but there’s far less bulky packaging to go along with it.

Branded products like this are big marketing tools, and largely silly (the uselessness of that small, energy-chugging fridge, anyone?) but I’ll admit that Xbox got me with this one. Any chance of sending one around, folks?


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About the author

Steve Wright

Steve's the owner and Editor-in-Chief of Stevivor.com, the country’s leading independent video games outlet. Steve arrived in Australia back in 2001 on what was meant to be a three-month working holiday before deciding to emigrate and, eventually, becoming a citizen.

Stevivor is a combination of ‘Steve’ and ‘Survivor’, which made more sense back in 2001 when Jeff Probst was up in Queensland. The site started as Steve’s travel blog before transitioning over into video games.

Aside from video games, Steve has interests in hockey and Star Trek, playing the former and helping to cover video games about the latter on TrekMovie.com. By day, Steve works as the communications manager of the peak body representing Victorians as they age.