Destiny, recently identified as the most-preordered new IP in history, has Activision pretty confident about its success.
Well, duh.
Nevertheless, Activision UK and Ireland General Manager Roy Stackhouse sat down with CVG to discuss the publisher’s faith in the franchise.
“To put that $500 million [that Activision has spent on Destiny] in context, that’s the whole entirety of the game. That’s development, manufacturing, marketing and so forth,” Stackhouse said. “It sounds like a big amount but it doesn’t just fuel one aspect.”
“I think it shows the confidence that we have in Destiny. It’s what Activision does best; when we partner with a development studio that can deliver a game like Destiny, we can bring that to market. There’s every indication that the launch will be something everyone will enjoy,” he continued.
Destiny is currently available on PS3, PS4, Xbox 360 and Xbox One. Just getting started? Check out our Earth collectibles guide and redeemable codes guide.
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