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Ubisoft’s Guillemots, Tencent planning reported partnership to leverage existing IP

...which makes sense as Ubisoft is apparently readying itself for a sale.

A new report suggests that Ubisoft’s Guillemot family and Tencent are allegedly preparing for a new venture that will take advantage of Ubisoft’s existing intellectual property (IP).

Bloomberg reports that the alleged deal would be between the Chinese-owned Tencent and the Guillemots, Ubisoft’s founding family.

 “A potential deal would allow Tencent to own a stake in the venture and gain more control over some of Ubisoft’s intellectual properties, while boosting its video game business outside of China,” reads a portion of Bloomberg’s report.

This report follows rumours made back in October 2024 that suggested Tencent was planning a buyout of Ubisoft. It also follows a statement from Ubisoft itself earlier in the month, which said the company had appointed advisors to “review and pursue various transformational strategic and capitalistic options to extract the best value for stakeholders”.

Ubisoft’s next big title, Assassin’s Creed Shadows, heads to PC and consoles in mid-March.


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Steve Wright

Steve's the owner and Editor-in-Chief of Stevivor.com, the country’s leading independent video games outlet. Steve arrived in Australia back in 2001 on what was meant to be a three-month working holiday before deciding to emigrate and, eventually, becoming a citizen.

Stevivor is a combination of ‘Steve’ and ‘Survivor’, which made more sense back in 2001 when Jeff Probst was up in Queensland. The site started as Steve’s travel blog before transitioning over into video games.

Aside from video games, Steve has interests in hockey and Star Trek, playing the former and helping to cover video games about the latter on TrekMovie.com. By day, Steve works as the communications manager of the peak body representing Victorians as they age.