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Red Dead tease spikes Twitter mentions, Take-Two Interactive stock

Rockstar Games’ Red Dead social media teases are doing wonders for the brand alongside the developer’s parent company, Take-Two Interactive.

Analyst Daniel Ahmad has tweeted a graph showing the frequency of Red Dead mentions over the social media platform in the last twenty-four hours. You can clearly see the initial spikes where Rockstar tweeted new images.

Moreover, Business Insider‘s Ben Gilbert (via Polygon) writes that, “Rockstar’s parent company — Take-Two Interactive — is enjoying a massive spike in its stock price” following the teases.

Apart from the images released, nothing else is known about the project. We’ll keep you posted.


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Steve Wright

Steve's the owner and Editor-in-Chief of Stevivor.com, the country’s leading independent video games outlet. Steve arrived in Australia back in 2001 on what was meant to be a three-month working holiday before deciding to emigrate and, eventually, becoming a citizen.

Stevivor is a combination of ‘Steve’ and ‘Survivor’, which made more sense back in 2001 when Jeff Probst was up in Queensland. The site started as Steve’s travel blog before transitioning over into video games.

Aside from video games, Steve has interests in hockey and Star Trek, playing the former and helping to cover video games about the latter on TrekMovie.com. By day, Steve works as the communications manager of the peak body representing Victorians as they age.