NBA 2K19 microtransactions are an “unfortunate reality,” the game’s Senior Producer has declared.
“Every game, at some point, in some way has currency and they’re trying to get additional revenue from each player that plays the game,” Senior Producer, Rob Jones, told Trusted Reviews.
“You know, the question has to be when does it feel like it’s a straight money grab versus when does it feel like it’s value added, right?
“We know nowadays that most people don’t have the patience to work their way to the top. They just wanna be there right away. So, you know, we look at it as, ‘oh it’s an opportunity for us to allow you to skip the grind’, but then if the grind is too long, like some people felt last year, they’re gonna sit there and they’re gonna go ‘well, you knew the grind was too long to begin with.’”
Jones said that his team was working to reward players that put in time so that they didn’t miss out or feel like they needed to buy shortcuts to excel.
“So we’re hoping that by rewarding you more that, A: you won’t need to go in and get as many things [VC] and B: you won’t feel like you know, ‘oh this is how they’re getting me.’ You can now participate in other things to get what you want,” Jones said.
NBA 2K19‘s real-world transactions were removed from the Belgian version of the game based on the order of the country’s gambling commission. 2K has responded by asking that players lobby the Belgian government.
NBA 2K19 heads to Windows PC, PS4, Xbox One and Switch in 11 September.
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