DeNA held an investor meeting recently, and used the forum to detail both its partnership with Nintendo and their first collaboration, Miitomo.
The developer said that while current planned games all follow the free-to-play model, not every game will in future.
“During the [Nintendo] briefing, pay-per-download was only mentioned as an example of various possible options for monetization methods,” DeNA said. “We believe that monetization methods must match the gameplay, and this approach hasn’t changed. The apps in our pipeline, for which we currently have an idea of the type of gameplay, will be free-to-play (free-to-start). We believe that the business scale will depend on the individual app’s gameplay, monetization points and average revenue per user (ARPU), and therefore, we are unable to discuss specific details at this time.”
The developer also detailed Miitomo, the first game to be released through the partnership of DeNA and Nintendo.
“Miitomo’s gameplay will be centered around communication. DeNA has accumulated extensive knowledge from its own services on how to enhance user communications and user enjoyment,” the developer said. “Therefore, Nintendo and DeNA are working together on Miitomo for the overall gameplay. Global or not, our strengths lie in infrastructure and back-end operations which are crucial for handling heavy user traffic.”
Thanks, Nintendo Everything.
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