Australians spent a whopping $3.23 billion on video games and hardware in 2017, data released today by the Interactive Games & Entertainment Association (IGEA) shows.
Our spending is up 9% compared to 2016, with total physical retail sales making up $1.176 billion and digital sales $2.054 billion of the total amount.
“Despite the huge amount of entertainment options available to Australians, the appetite for games shows no signs of waning, evidenced by growth across the entire industry,
IGEA CEO, Ron Curry, said of the data. “In 2017, we saw gamers embrace new and updated consoles. At the same time, there was lots of love shown and nostalgia for old favourites – both hardware and games. Australians enjoy buying products in-store, where they can seek out hands-on experiences and advice from retail staff, and similarly they are very comfortable downloading full games and additional content.”
Data from The NPD Group Australia says that overall physical retail sales in Australia increased by 11%, while data from Telsyte suggests that total digital sales increased by 9%. Digital downloads, including full titles and DLC, grew by 16%.
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