Activision Blizzard and Google have annnounced a “multi-year strategic relationship to power new player experiences.”
As part of the deal, Activision Blizzard will use Google Cloud as its preferred provider for game hosting infrastructure. Perhaps more importantly, Activision Blizzard will use YouTube “as its exclusive streaming partner worldwide, excluding China, for live broadcasts of its popular esports leagues and events — including Overwatch League, Call of Duty League, Hearthstone Esports, and more.”
“We’ve worked closely with Activision Blizzard for the past few years across mobile titles to boost its analytics capabilities and overall player experience,” said Sunil Rayan, Head of Gaming, Google Cloud. “We are excited to now expand our relationship and help power one of the largest and most renowned game developers in the world.”
“We’re excited to partner with Google to drive the next generation of gaming innovation for the industry. Google Cloud’s best-in-class infrastructure gives us the confidence to deliver great entertainment to our fans around the world,” added Jacques Erasmus, Chief Information Officer at Activision Blizzard.
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