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Nintendo Switch: Porn searches for Link, Zelda and more increased over launch week

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The Nintendo Switch has caused a massive spike in online searches for The Legend of Zelda porn — specifically featuring Link and Zelda — in its launch week.

YouPorn teamed with Mass Appeal to report on porn search behaviour over the first week of the Switch. Here’s what they found:

  • Prior to the release of the Switch, there were small traffic fluctuations from one day to the next. This is typical, as holidays (no matter how big or small), TV series finales, or movie premieres can affect traffic to the site. What’s interesting is that there was a very significant dip in traffic among self-identified gamers over the weekend the Switch launched. Beginning on Friday March 3, traffic dropped 15%. On Saturday it was down 17%, and 13% on Sunday. These were the lowest numbers of the past 30 days.
  • Usage by generally identified “gamers” dropped by 17%, while “hardcore gamers” and “social gamers” usage dropped 10% each.
  • The terms “Link” and “Zelda” had the highest increase in searches on YouPorn over the weekend. “Link” was up 164%, while searches for “Zelda” were up 102%.
  • “Nintendo” searches went up by 37%, and searches for some of Nintendo’s key characters, like “Mario,” “Bowser” and “Princess Peach” increased by 24%, 23% and 16% respectively.

Good to see players weren’t forgetting about Mario and Bowser, eh? We wonder if there’s anything dedicated to Snipperclips yet.

The Nintendo Switch hit store shelves on 3 March, alongside The Legend of Zelda: Breath of the Wild.

Image: Tumblr.