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The Xbox 360 was almost named Xbox 3

Former Chief Xbox Officer Robbie Bach recently told IGN that the Xbox 360 was going to be called the Xbox 3 instead.

“Certainly Xbox 3 was actually on the list because, well, you’ve gotta catch up,” Bach said. “You don’t want to be Xbox 2 compared to PlayStation 3. We actually talked about that.”

The skip from the first Xbox to Xbox 3 didn’t feel unnatural, Bach said. After all, Microsoft has recently done that with the Windows OS, moving from 8 to 10.

“You don’t want to feel like you’re a generation behind, so why not skip?” Bach continued.

In the end, the console became the Xbox 360, using the circular imagery to cite a revolution in gaming.

Microsoft’s most recent console, the Xbox One, got its name as it was designed to be an all-in-one entertainment centre.


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Steve Wright

Steve's the owner of this very site and an active games journalist nearing twenty (TWENTY!?!) years. He's a Canadian-Australian gay gaming geek, ice hockey player and fan. Husband to Matt and cat dad to Wally and Quinn.